A note from Daniel

How to influence people—Robert Cialdini 1.Reciprocity: if you want to get something, give something. The right order is important: offer something first. Then ask for what you want. 2. Authority: we tend to follow the advice of experts. We have more trust in a doctor who is wearing a white coat and displaying diplomas on the wall. Put into action: in your area of expertise, find out what the 'white coat' is.

Daniel The Communication Book, page 4 · March 15, 2024 Save to shelf
Notes like this take four seconds in Booksense. Scan the paragraph, it lands on the right page, and comes back for review later. Take your first note

More from readers of The Communication Book

More from Daniel

See their profile

Stop losing the best parts of what you read.

Booksense pushes your highlights back to you for review, so a note from page 174 is still yours a year later. Free on iOS.

Daniel on Booksense 5,999 notes 387 hours of reading