The Ride of a Lifetime
Lessons Learned from 15 Years as CEO of the Walt Disney Company
by Robert Iger
About this book
Robert Iger shares the lessons he's learned while running Disney and leading its 200,000 employees, and he explores the principles that are necessary for true leadership. Iger became CEO of the Walt Disney Company in 2005, during a difficult time. His vision for the future came down to three ideas: Recommit to the concept that quality matters; Embrace technology instead of fighting it; and Think bigger-- think globally. Here he shares the lessons he's learned while running Disney, and explores the principles that are necessary for true leadership. -- adapted from jacket
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