Cover of 100 Things Every Designer Needs To Know About People
Design 226 pages

100 Things Every Designer Needs To Know About People

by Susan Weinschenk

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About this book

Provides information and examples to help designers create products, applications, Web sites, and print materials that match the way people think and feel.

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People are more likely to do something if they feel like they are: - seeing others do that thing - already invested in it - made a commitment to it - have a choice - part of a group - being watched - getting a reward - avoiding a loss - making progress - getting feedback - in control - making a difference - learning something new - having fun Daniel's notes 5 notes

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