A note from Daniel

"A true fan is defined as a fan that will buy anything you produce. These diehard fans will drive two hundred miles to see you sing; they will buy the hardback and paperback and Audible versions of your book; they will purchase your next figurine sight unseen; they will pay for the 'best-of DVD version of your free YouTube channel; they will come to your chef's table once a month. If you have roughly a thousand true fans like this (also known as super fans), you can make a living- if you are content to make a living but not a fortune."—Kevin Kelly

Daniel This Is Marketing, page 92 · August 9, 2023 Save to shelf
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