A note from Daniel

We don't want to feel left out, left behind, uninformed, or unable. We want to get ahead. We want to be in sync. We want to do what people like us are doing. We intentionally create these gaps, these little canyons of tension that people find themselves leaping over. And the reason is status. Where do we stand? What does the tribe think of us? Who's up, and who's down?

Daniel This Is Marketing, page 120 · August 12, 2023 Save to shelf
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