Phil Knight

And those who urge entrepreneurs to never give up? Charlatans. Sometimes you have to give up. Sometimes knowing when to give up, when to try something else, is genius. Giving up doesn't mean stopping. Don't ever stop.

Okay, I said, okay, I'd like to meet eighty-six-year-old General Vo Nguyên Giáp, the Vietnamese MacArthur, the man who single-handedly defeated the Japanese, the French, the Americans, and the Chinese.

I thought of that phrase, "It's just business." It's never just business. It never will be. If it ever does become just business, that will mean that business is very bad.

I would search my mind and heart and the only thing I could come up with was this word-_"winning." It wasn't much, but it was far, far better than the alternative. Whatever happened, I just didn't want to lose. Losing was death.