A note from Daniel

Earl's design cycles were precise. The design teams operated on a three-year cycle: Year One—new model; Year Two—facelift and freshen up; Year Three—restyle fenders, deck, and hood. As a result, every GM sedan, coupe, convertible, and station wagon looked new and different every year. And every year, thousands of people lined up to trade in their old models.

Daniel The Great Mental Models, Volume 4, page 36 · December 7, 2024 Save to shelf
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